Curating Your Permanent Collection: Tips for Buying Art That Lasts
Acquiring art can often be one of the most challenging aspects of home decoration. A piece of art is a fixture, difficult to replace if your taste evolves, and frequently represents a significant financial commitment, especially when it comes to original works. This difficulty is often compounded by the pressure to possess specialized knowledge to select the "correct" piece, a feeling sometimes exacerbated by the formal environments of galleries or large art fairs.
It's understandable to feel overwhelmed by the prospect. As Kate Bryan, the head of collections for Soho House, observes, "Sometimes you can feel a bit excluded from art."
Yet, when chosen thoughtfully, framed visuals can be the most rewarding elements in a home, whether they serve as striking conversation pieces or become cherished family heirlooms.
With this in mind, Vogue sought advice from Bryan, who is responsible for selecting and curating art for the international creative members' club. She shared her insights on how to choose artworks that you'll be happy to display in your home indefinitely. Below are her key suggestions:
Establish a Connection with the Creator
Art is more than just a purchase; it's an intimate exchange. For the independent collector, there's a unique satisfaction in forming a relationship with the person who created the work, perhaps through a conversation or by following them online.
“These are not products and commodities like other things you buy. You’re buying a bit of someone’s soul... You’re a custodian of something quite special, so it’s nice to be in touch with the artist in any way you can.”
Don't Hesitate to Ask Basic Questions
Whether you're in a gallery booth or an art fair, the staff are there to help. Don't be shy about asking questions—it's part of their role, and artists genuinely want their work to be discussed.
Inquire about the price.
Ask about the artist's career stage.
Get background information: "Can you tell me a little about this piece? How old is the artist? Where are they based?"
Gather as much information as you possibly can.
Understand the Artist’s Perspective and Your Resonance with It
Look for an artist with a clear and distinct voice. Art is often the most direct way an artist communicates their viewpoint, and there is always a perspective behind the work. You should aim to look at a piece and think, "I can genuinely understand what you are trying to say."
Let Your Primary Guide Be Excitement
When you are viewing art, prioritize pieces that genuinely excite you and skip over anything that leaves you confused or frustrated. If you follow this rule, the art you select is likely to bring you lasting appreciation.
Don't be swayed by who the current "hot artist" is, as popularity won't guarantee a personal connection for you down the line. Avoid buying a piece simply because it's deemed a valuable product or commodity.
Instead, ask yourself these crucial questions:
How does this piece make me feel?
How will I feel living with this in my house?
What is it about this artist's work that I genuinely believe in?
What specifically about this piece connects with me?
Would you like me to find some resources on developing a relationship with emerging artists or perhaps tips on visiting an art fair?
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How to Buy Art That Will Hang in Your Home Forever